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Appfleece
Shoptet → Shopify

From Shoptet to Shopify, without losing rankings or customers

We move stores from Shoptet and Shoptet Premium. We bring over the catalogue, customers and order history and redirect every old URL. Cash on delivery, pickup points and Heureka feeds work from day one, because we build those apps ourselves.

Selected stores we moved from Shoptet

A few of the stores we've moved from Shoptet. One left for Germany, one for two countries in a single store, and one kept Shoptet at home.

Molecules of Life
Shoptet → Shopify

Molecules of Life

Lavender cosmetics that left Shoptet to sell in Germany. The store is fully localised for German shoppers.

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oobs
Shoptet → Shopify

oobs

Nursing and maternity wear. One store serves both oobs.cz and oobs.sk, and the team edits size charts in the admin.

Visit the store
Muffik UK
Shoptet + Shopify

Muffik UK

The home store muffik.com stayed on Shoptet. For the UK we built a separate Shopify store from its data, priced in pounds.

Visit the store

Why stores leave Shoptet

Shoptet is a good start for the Czech market. It gets harder when a store grows or sells abroad.

Selling abroad

One store for several countries, currencies and languages. Shopify Markets sets prices, taxes and domains for each market.

The theme is yours

Your theme is Liquid code in your own repository. Anyone can keep working on it, no waiting for the platform vendor.

Thousands of apps

Whatever you need probably exists already. If it doesn't, we build you a custom app.

A checkout that sells

Shop Pay, Apple Pay and Google Pay in one click. Shopify Payments works in Czechia too.

Every field in its place

We convert the Shoptet export with our own converter, not a generic plugin. Codes, EANs, weights, variants and full-size photos land in the right Shopify fields. Here it is on a real product.

Shoptet XMLShopify Admin API301 redirects

What we move

  • Products and variants, codes, EANs, stock and weights
  • Full-size photos in the same order
  • Categories and filter parameters
  • Customers and the full order history, matched to products and customers
  • Reviews, blog and content pages
  • Loyalty points and tiers, into our Charm app
  • Feeds for Heureka, Zboží and Google

What we handle differently

  • Customer passwords can't be moved from any platform. On Shopify customers sign in with a code sent by email, so there is nothing to set up.
  • We move your loyalty program into our own app, Charm: balances, tiers and unused rewards, so nobody loses a point. The rules stay the same and we improve them after the move, for example with birthday and name-day bonuses and redeeming points in the cart.
  • Shopify structures product URLs differently from Shoptet. We redirect every old URL to its new one with a 301: most matched automatically, the unclear ones checked by us.

Why move with us

You don't need anyone else for pickup points, cash on delivery or comparison-site feeds. We build these solutions ourselves, so they work from launch day.

Pickup points in the cart, with a map

Packeta, Balíkovna, PPL or DPD. Shoppers pick on a map right in the cart, not after the order is placed. Our solution runs in 1,000+ stores and is rated 5.0 from 144 reviews.

Globe

Comparison sites and marketplaces

Selling through Heureka, Zboží, Glami, Favi or Google? We move the feeds with our Feedflock so they don't drop out for a single day. We're a certified Heureka partner and an official FAVI partner.

Cash on delivery and QR payments

A cash on delivery fee, rounding to whole crowns and a QR payment on the thank-you page.

PayflowGlobe

Your processes, rebuilt better

Custom tweaks, warehouse connections or automations on your old store? We rebuild them on Shopify, often better. From company details in the cart to fulfilment.

Invoicing and accounting

Our own solution issues invoices, deposit invoices and credit notes right in Shopify, with VAT including OSS and exports for your accountant. Want to keep your current system? We build a bridge to it, Pohoda for example.

Experience with expansion

We've built stores for Germany, the UK and the US, and sites in 14 languages. We know what a new market needs: translations, currencies, prices, shipping and payments.

Our apps free for the first year

Migrate with us and all our apps are free for the first year, then at a partner discount on prices that are already among the best value on the market. None of it is required. If another app suits you better, we'll set that up. Ours are often the best choice, though: development, support and maintenance are fully in our own hands.

GlobePayflowCharmFeedflockHeureka

One partner for everything

Shipping, payments, feeds and loyalty from one team. No chasing five different vendors.

Free 24/7 support

A label won't print or an order won't ship? We fix it as part of app support, not at another developer's hourly rate.

No setup fees

We set the apps up for your store during the migration, free of charge. They work from day one.

Ready for AI agents

ChatGPT and AI Mode in Google already find and recommend products for shoppers. Shopify opens your catalogue to them on its own. A migration is the best moment to make your data clean enough for an agent to find and recommend you.

Complete product data

EAN, brand, variants and availability on every product. That is what an agent compares and chooses by.

Descriptions as data, not just text

We move parameters and properties into metafields instead of one block of HTML. An agent reads them without guessing.

Structured data and feeds

Price, availability, shipping and returns in schema.org on every product, and feeds for Google Merchant Center.

How the move works

Six steps. Shoptet keeps running the whole time and your customers notice nothing.

01

Audit

We go through the store, add-ons, integrations and traffic. You get the scope, a date and a price.

02

Data

We convert the Shoptet export and check it product by product.

03

Theme

A ready-made theme fitted to your brand, or a custom one.

04

Integrations

Shipping, payments, feeds, accounting and stock. Built alongside the theme.

05

Testing and redirects

A map of every old URL, test orders and a check in Search Console.

06

Launch

We switch the domain with no downtime. After launch we watch rankings and errors and keep improving the store.

On Shoptet Premium?

Premium starts at 12,000 CZK a month, and the platform vendor builds your design and custom work. On Shopify all of it is your code.

You own the code

Your theme and custom apps live in your repository. Switch agencies and you lose nothing.

Large catalogues

Shopify handles tens of thousands of variants in one store.

Custom work, rebuilt

We review what was built for you. Some of it a ready-made app replaces, the rest we write as your own app or a Shopify Function.

When to stay on Shoptet

Moving doesn't pay off for everyone. We'll tell you straight.

You only sell at home

You sell in Czechia and Slovakia and Shoptet doesn't hold you back.

Small catalogue and budget

Shoptet's cheapest plan costs less than any Shopify plan.

Just a new market

Keep the home store on Shoptet and launch the new market on Shopify.

What people ask

How much does a move from Shoptet cost?
It depends on the size of the catalogue, the theme and the integrations. After the audit you get a fixed price, not an hourly estimate.
Will I lose my Google rankings?
Nobody can guarantee rankings, and Google expects short fluctuations after a move. They hold in the long run when every old URL is redirected. We match most URLs automatically from the catalogue, review the unclear ones ourselves and watch everything in Search Console after launch.
Do customers have to register again?
No. We move the customers over and they sign in on Shopify with a code sent by email. No password to set.
Do you move the order history too?
Yes, including line items, prices and the customers they belong to.
Do you move the loyalty program too?
Yes, into our own app, Charm. Balances, tiers, birthdays and unused rewards stay exactly as customers had them. We extend the program after the move, so customers don't face two changes at once.
How long does it take?
It depends on the catalogue and the theme. You get a specific date after the audit, not a vague range.
Do cash on delivery and Packeta work on Shopify?
Yes. Our apps Payflow and Globe handle cash on delivery, and Globe handles pickup points for Packeta, Balíkovna, PPL and DPD.
Can I run Shoptet and Shopify at the same time?
Yes. The home store can stay on Shoptet while you launch a new market on Shopify. We bring the Shoptet data across.
We're on Shoptet Premium with custom work. Can it be moved?
Yes. We review the custom work and rebuild it, often as a ready-made app instead of development. For large stores we recommend Shopify Plus.

Free migration check

Send us the address of your Shoptet store. In 30 minutes we'll tell you what the move involves, what changes and what it will cost.

  1. 01Tell us about your storeWhat you sell, what it runs on and what slows you down.
  2. 02We talk it throughOn a call with the people who will build it.
  3. 03You get an estimateA concrete proposal and what it will cost.